Some may say that NFT is not really popular these days, especially when it comes to football and general sport. But the thing is that football is not the same game as it was before. Right now it turns into a digital playground where lots of people play online and issue NFTs. In 2025 NFTs are transforming how young fans connect with their favorite football teams.
You probably already heard about lots of NFT projects, but not many of them are actually related to football. However, there are clubs and players jumping into this NFT trend, and fans around the world trying to understand how they can get involved and how they can collect collectibles from their favorite football clubs and teams. In this article, we’re going to explore how the football industry works with NFTs, and how those non-fungible tokens can change the way people interact with football.
How NFTs Became a Game-Changer in Football
Football NFTs exploded onto the scene as clubs like Barcelona started seeing the potential to create something special for fans. NFTs let you own unique digital collectibles like player autographs, goals, match highlights, or even personalized fan experiences. These digital collectibles can’t be copied, making them valuable and exciting to own.
Imagine owning the exact moment Lionel Messi scores an epic goal or a Cristiano Ronaldo celebration after a last-minute winner. NFTs allow you to own these moments as exclusive digital assets. Many clubs have partnered with OpenOcean to cooperate on selling these NFTs to those interested in owning a piece of history. You can find Real Madrid, FC Barcelona, Manchester United, and PSG among clubs that minted at least one NFT for their fans.
Owning these digital moments is cool because it lets you feel closer to your favourite footballers. Aside from owning a unique piece of football history, football NFTs can be sold later to make profit. The value of these NFTs can rise, especially if they capture iconic moments like winning goals, championships, or historic achievements.
Why Football Clubs Mint NFTs
You can say that football NFTs are just popular among fans, but this is not exactly true. The football NFTs also become essential for those who are looking for new ways to earn money. So some people try to buy big NFTs and then sell them when the price goes up.
Football NFTs are also a good way for emerging players to earn more money without solely relying on traditional sponsorship deals. This makes a big difference for everybody involved. That is why many football players try to mint their own NFTs to make extra cash, and not being involved in lots of commercials or questionable businesses.
Clubs often use NFTs to stay in touch with their fanbase. This is especially relevant for teenagers and young tech-savvy fans who usually look for new ways to interact with their favourite teams. And if you want another souvenir from your team, why not buy it even if it’s fully digital considering its price won’t break your budget.
NFTs are good for offering a personalized fan experience because when you own an NFT from your favorite club, you can showcase this to your friends just like any physical merchandise or souvenirs. Football clubs also use NFTs to attract younger, tech-savvy fans. Gen Z fans who grew up with gaming, social media, and digital assets naturally embrace NFTs. By offering digital collectibles and experiences, clubs can tap into a new generation of football supporters who prefer digital engagement over traditional fan activities.
Platforms integrating gaming and NFTs, like 777fun, show how effectively digital experiences can attract younger fans. Football clubs that embrace NFTs become more attractive to these digital-first fans, ensuring their fan base continues to grow and thrive.
NFTs and the Digital Football Revolution
Imagine using a VR headset to see a legendary goal or match-winning penalty — NFTs combined with virtual reality could soon make this possible. Fans might experience iconic football moments in immersive 3D, owning NFTs that unlock these experiences.
Think of it as a new source of income for both football clubs and game developers. Because game developers can release a new game and offer NFTs for players, where there’s gonna be an autograph from their favorite football player along with their name, which can cost some money to mint on a popular blockchain network, but it will stay forever with the fan and serve as something that helps fans feel genuinely connected to their clubs and idols.
Just look at these football-related NFTs and you will know why it’s so popular to mint among clubs and individual players:
Lionel Messi: “The Golden One” – $1,128,815
Part of the “Messiverse” collection, this NFT was crafted by renowned artist Bosslogic.
Erling Haaland: Unique Sorare Card – $687,000
This one-of-a-kind digital card features Erling Haaland during his tenure at Borussia Dortmund.
Cristiano Ronaldo: Unique Sorare Card – $265,275
This exclusive Sorare card underscores the player’s global appeal and was sold for over a quarter of a million dollars.
Kevin De Bruyne: Unique Sorare Card – $167,469
This NFT is reflecting De Bruyne’s esteemed status in the football world.
Mohamed Salah: Wrapped Strikers Iconics – $141,560
This NFT captures Salah’s exceptional performance, including a memorable hat-trick against Manchester United in 2021
Lionel Messi: Wrapped CryptoStrikers Iconics – $128,512
This digital collectible achieved a six-figure sale, highlighting Messi’s popularity.
Cristiano Ronaldo: Wrapped Sticker Iconics – $120,685
Another high-value NFT associated with Ronaldo that showcases the demand for collectibles linked to the Portuguese star.
NFTs Make Football More Exciting
If you own an NFT that is tied to some football highlight, this can transform how you engage with the players you like and football clubs you love. That is everything about connection and how you keep the football history right next to you. As long as this doesn’t break your fan experience, NFTs offer exciting new ways to enjoy football digitally. The future of football definitely involves NFTs as a way of communicating with fans that allows them to be more connected and more involved in the club’s brightest moments.